Why are Zollanvari and its products special?

Zollanvari Carpet Background

Cooperative company (Zollanvari handmade carpet) has been working for more than three generations in the field of designing and producing handmade carpets with the brand name (Zollanvari). This company with knowledge and aristocracy of the art of nomadic tribes And a realistic understanding of the art market of Iran and the world has been able Gained a high position in the creation of carpet and Gabbeh art and craft. Gholamreza Zollanvari as the reviver of Gabbeh in the world market has rightly been called the “Gabbeh father, of the world”. this title It is rooted in his deep, creative and industrial knowledge in the fields of Gabbeh, carpet kilims, kilims, carpets, jajim and other artistic handicrafts. As much as the Swiss artist Georges Bourne and the Iranian artist Parviz Tanavoli contribute to the research and creation of works of art and the introduction of art to the world; Gholamreza Zollanvari has also made a significant contribution to the production and introduction of Iranian handicrafts to the world.

Role of themes

Gabbeh and kilim motifs and Zollanvari handicrafts are each a story of tribal migration that has appeared in very graphic, beautiful and simple forms. Green plains, goat fires, horses, tribes, black tents, flowers and greenery and other visual and natural elements, the radiance of striking colors indicate the loyalty of these roles to the ancient nomadic man, nature and life. Which are embossed on the carpet with an improvised and poetic expression.

Hue (dyes and colors)

The fidelity of Zollanvari carpet is maintained in nature even in colors and dyes, which causes more durability and stability of the color and creates more shine and beauty. Many complexities and difficulties have been able to revive the obsolete dyeing and also eliminate other defects such as wool corrosion, odor of Gabbeh fibers in contact with moisture by completely scientific and practical methods.

Zollanvari nature, health, and environment lover

Natural dyes and dyes, available spring wool, washing of livestock in rivers, natural, traditional and healthy processing have led to the production of raw materials that are completely environmentally friendly. The microproduct does not encounter any natural incompatible elements and the product is thoroughly analyzed. According to research by the Austrian company (OETI-EKOTEX), these products are not only harmful to the environment and human health, but also beneficial. The health, consumption and ease of final recycling with the utmost care has made Zollanvari Handmade Carpet Cooperative the first and only handmade carpet company in the world with an international certificate of green, healthy and organic product.

The greatness of weaving tribes and nomads

Gabbeh is one of the types of hand-woven carpets, including carpets and kilims, the weaving of which is almost unique to the Lor, Bakhtiari and Qashqai tribes. This (art of industry) dates back to 2500 BC. They are Qashqai tribes. The art of weaving in Persia is first nomadic art and then rural.Zollanvari Carpet Cooperative Company, with the use of thousands of master weavers and local facilities, has given birth to the largest collection of handicrafts in the world. Are the most important weaving arms of Eilat.

Zollanvari' A pioneer of originality in modern decoration

The art of our time owes more than anything to abstract art as if Kilim and gabbeh have been born for many years to meet the desires and needs of art today. Simplified forms, pure colors, natural glow, original visual forms and compositions without perspective and cubism all put this (art-industry) dream in the category of decorative, modern and contemporary products. These handicrafts have roots in tradition and branch in modern and contemporary art, and these features have given a postmodern status to them. The evidence of this claim is the overwhelming welcome of the modern world.